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Household Life Cycle and Socio-Economic Scale (SES)

What is Helix Personas?

Helix Personas is a geo-digital psychographic segmentation. Combining location, demographics, lifestyle, attitudes, behaviours and values, Helix reveals who your real customers are, and tells you where and how to reach them. It allows advertisers to target the same group of consumers across a wide variety of channels including digital, outdoor, mobile as well as traditional media. See more

Sydney Helix Event

Thanks to the 120+ clients, prospects and partners who attended the Helix Event in Sydney. Amazing case studies presented on how Helix is changing the way businesses understand and engage their customers. Contact us to learn more.

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